
Mary weaves humor throughout her practical, plain-speaking advice. She draws upon her real-life experiences as a Fortune 500 marketing executive; founder of two successful small businesses; and independent strategic marketing consultant to aid companies, organizations, and non-profits both nationally and internationally.
She and her husband, David, are the authors of The Procrastinator's Guide to Marketing (November, 2007, Entrepreneur Press). Additionally, Ms. Scarborough co-authored two online marketing books, Mastering Online Marketing (Entrepreneur Press, January, 2008) and Guerrilla Marketing On The Internet (Entrepreneur Press, July, 2008).
One of six children, Mary was raised in a small Connecticut town before leaving for the Washington, DC metropolitan area to attend school. Among others, she credits her parents, four brothers, and sister for helping her develop a keen sense of humor, high regard for family, intellectual curiosity, work ethic, competitive spirit, and "thick skin."
Mary received her undergraduate degree in Journalism and English from the University of Maryland and earned her master’s degree in marketing from The Johns Hopkins University.
David has had the opportunity to use his expertise in business, finance, economics and strategic marketing to help entrepreneurs grow and maintain healthy businesses. He draws upon his real-life experiences as a business and marketing professor; founder of two successful small businesses; certified Guerrilla Marketing coach and an independent strategic marketing consultant to aid companies, organizations, and non-profits both nationally and internationally.
David served his country as an officer and aviator for the US Air Force for 20 years before retiring. He was also a member of the Charleston Southern University faculty where he taught business courses to undergraduates. Although David maintains his certification as a commerical and instructor pilot, he acknowledges that he has little time these days to devote to this hobby. David was born and raised outside Detroit, Michigan by two loving parents.
Additionally, he and his wife, Mary, are authors of “The Procrastinator’s Guide to Marketing” (November, 2007, Entrepreneur Press). He continues to write marketing articles for many online publications and this website.
He received his bachelor’s degree in aviation from Western Michigan University and MBA from Golden Gate University.
Currently, David and Mary split their time between their two homes in Arizona and western North Carolina. They follow the warm weather spending their winters in AZ and their summers in their cool mountain retreat in the North Carolina. They feel fortunate that they’ve succeeded in developing a thriving business which allows them to do what they love – share their passion for marketing with their readers, seminar students, conference audiences, and others – and still enjoy their individual and collective hobbies and make time for each other, their children, grandchildren, extended family members and friends.
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"This Is Every Business Person's Wake-up Call! "
Finally... a solid and practical small business marketing primer that cuts through the “get-rich-quick” hype and delivers the goods on getting and keeping profitable customers. Discover why beginners, as well as marketing professionals, find its step-by-step format, friendly language, and templates and worksheets to be invaluable.
The authors draw upon their extensive marketing experience and impressive credentials to brilliantly combine "real life" anecdotes with time-tested strategies and tactics. This one will be around for a long time.
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