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Local Reputation Marketing

Do You Know What Others Are Saying About Your Business On The Web - Most website owners who offer products and services in specifically defined smaller local areas (e.g. regions, states, cities), recognize that their bottom lines are severely handicapped by bad reviews (what others say about them on the internet). Read more and download our free Reputation Marketing Report.

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What We Do

Buyer and Sellers LaneStrategic Marketing Advisors, LLC (SMA) is a business and marketing consultancy which specializes in helping companies of all sizes get and keep more profitable customers using high-impact, low cost marketing strategies.

We specialize in PPC, Reputation Marketing, SEO and Local Search Marketing strategies as well as a number of other services.

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How We Do It

strategic marketing success SEMStrategic Marketing Advisors conducts market, keyword and competition research to determine the best marketing tactics and strategies for your business.

Then we manage each step of the process from website development to search engine optimization ensuring you get found on-line by prospects looking for your products and services - as well as current customers and clients.

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Pay Per Click (PPC) Management Services

Pay-Per-Click Google AdWords AdvertisingIn its simplest form, an online pay-per-click (PPC) campaign provides a set of tools that businesses, individuals, and other organizations use to communicate with their target audience(s), drive qualified search engine traffic to their websites, and get better results. Find out how you too can increase you ROI 200%, and more, as many of our current clients have done.

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Your Local Reputation Marketing Services

sma-rm-logoDo You Know What Others Are Saying About Your Business On The Web - Most website owners who offer products and services in specifically defined smaller local areas (e.g. regions, states, cities), recognize that their bottom lines are severely handicapped by bad reviews (what others say about them on the internet).

Read More About Pay Per Click Management Services

Local Search Business Marketing Services

Google Places for Local SearchMost website owners who offer products and services in specifically defined smaller local areas (e.g. regions, states, cities), recognize that their bottom lines are severely handicapped if their sites are not included on page one of the search results.  Find out where you rank with our Free Google Ranking Report Software below.  All you need is your telephone number.

Google Places and Local Search Marketing Services

Client Testimonials

"Think of something dependable, practical, and reliable, something you can count on ... you've just thought of this book. Simply put, it's a problem-solving tool. If you're a procrastinator, or you've got marketing problems, this book is your solution. It's clear, simple and succinct."
Michael Port
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Smart, Practical Marketing Solutions

Strategic Marketing Advisors: Professional Consultants With Proven Track Records 

If you’re like many of our visitors, you’re an entrepreneur, small to medium-sized business owner or manager, non-profit employee, service professional, marketing director or manager, business student or someone starting (or considering) their own business.

But most importantly, you're looking for answers you can trust from qualified professionals who can help you solve your most pressing marketing challenges and ensure that they remain solved. 

You may also be looking for help for...
  • Turning your ailing business around
  • Gaining the edge over your competitors
  • Improving your online presence so your prospect can find you
  • Developing a well-thought-out marketing plan
  • Identifying areas of your business - both online and offline - that are negatively impacting your ability to achieve your goals
  • Monitoring, managing and marketing your online reputation
  • Creating a state-of-the-art website affordably
  • Building a more cohesive brand
  • Clearing away the Internet marketing fog... getting trusted advice on what works, and what doesn't 
  • Online advertising (including Google AdWords, Bing PPC, Google Local/Places and more) that provides a positive return on your investment
  • Developing and delivering the powerful messages to your prospects and customers
  • Using your limited marketing resources to obtain the best possible outcome
  • Stretching your ad budget

If so, you're not alone, and we'd like to help. 

Making Your Business Prosper... We Call It Doing Our Job

Consider this: A recent US Department of Commerce study concluded that 62% of all American businesses - regardless of size - fail within the first six years. Moreover, 40% of small companies go under before their first year anniversary and 80% of first-year survivors never make it to their fifth anniversary!

These grim statistics confirm what most business people already know: it's tough out there.  But why do so many great companies with innovative products and services fail so frequently? 

And after many years of exploring the possible answers to this question, we've learned that most companies  do not fail due to any one catastrophic event. Rather, they fail because lots of seemingly small errors are made over an extended period of time and, when combined together they spell disaster. What's more, the root cause of these mistakes begins with the mindsets of the companies' owners, founders, and executives. In other words, it all starts in the head! 

Simply put, your philosophies, or "truths" influence your attitudes. Your attitudes influence your decisions. Your decisions influence your actions. And your actions create your results. If you start off on the wrong foot, you're sunk. For example, successful business people recognize that...

  • First-rate marketing is the only leverage they have for growing a healthy business – and all for-profit companies are marketing companies. Period. 
  • The term "marketing" means something very different than what most assume, and it touches each and every department within a business. 
  • If you're going to tell people how great you are, get great first. You can't advertise your way to success with shoddy products, lousy services, unprofessional websites, and the like. 
  • Marketing has far more to do with science than art.
  • When it comes to marketing the devil is not in the details... it is the details.  
  • Perception is reality. And reputation matters now more than ever. If a company's prospects and customers aren't happy with any aspect of their experience with them, they're right... even if they're wrong. And now, they can hop on the Internet and tell all with the click of a mouse. 
  • The more they help others get what they want, the more they'll get what they want. They focus their communication on how they can help their prospects and customers, not on how wonderful they are. 
  • Success is in the plan. It's no coincidence that 84% of America's companies - businesses of all sizes and in all industries - do not have a marketing plan. 

Strategic Marketing Advisors: The Only Internet Marketing Company You'll Ever Need 

In each of our service areas (business consulting, personal coaching); search engine marketing (Pay-Per-Click, broad based and Local SEO); e-commerce, reputation management, educational venues (seminars, speaking engagements, teleseminars); and books (see “The Procrastinator’s Guide to Marketing”, “Mastering Online Marketing” and Guerrilla Marketing On The Internet") we take our audience by the hand and comfortably guide them through a practical, yet comprehensive, step-by-step system for growing and sustaining a profitable business.

As entrepreneurs, consultants and coaches, and former executives, we have been working professionally with the subject of marketing for nearly three decades… and are ready and willing to share our valuable insights – those hard-earned wisdoms, “real-life” lessoned learned, objective assessments and of course, our subjective judgments.

We hope you’ll take advantage of the resources we’ve provided on this site. You’ll find lots of helpful articles on a wide range of topics, timesaving templates and tools, and fascinating discussions. You can access them by registering on our site.

Mary and David's book, The Procrastinator's Guide to Marketing, is a masterful guide for anyone wanting to go from "how-to" to "know-how." It's superb and in-depth content combined with its powerful ideas and strategies make it the kind of reference that all business people should keep prominently close at hand and use daily. Jay Conrad Levinson, author of "Guerrilla Marketing" book series.

Veteran Aid


SMA Marketing Training Guide

The Procrastinator's Guide To Marketing by Mary Eule Scarborough and David A. Scarborough


"This Is Every Business Person's Wake-up Call! "

Finally... a solid and practical small business marketing primer that cuts through the “get-rich-quick” hype and delivers the goods on getting and keeping profitable customers. Discover why beginners, as well as marketing professionals, find its step-by-step format, friendly language, and templates and worksheets to be invaluable.

The authors draw upon their extensive marketing experience and impressive credentials to brilliantly combine "real life" anecdotes with time-tested strategies and tactics.  This one will be around for a long time.

View the Table of Contents, read excerpts and reserve your copy here.

BONUS! CLICK HERE to read the book's Foreword, written by Keith Ferrazzi, best selling author of "Never Eat Alone;" and Founder and CEO of Ferrazzi Greenlight, Inc.

About Us And Contact Details

Strategic Marketing Advisors is a full service Search Engine Marketing (SEM) and Search Engine Optimization (SEO) company, providing businesses of all sizes with the tools and technology to get and maintain an effective online presence. Address: Strategic Marketing Advisors, 34 Rexwood Lane #106, Sapphire NC 28774. Contact use at: 480-264-3646 or 877-904-1656