For the past twelve years, we've been managing pay-per-click (PPC) - most particularly Google AdWords - campaigns for companies of all sizes and in a variety of different industries.
Fortunately, we've helped each and every one of our clients get more qualified visitors to their websites and turn them into profitable customers and clients, using AdWords, Google's pay-per-click advertising program.
Do You Know What Others Are Saying About Your Business On The Web - Most website owners who offer products and services in specifically defined smaller local areas (e.g. regions, states, cities), recognize that their bottom lines are severely handicapped by bad reviews (what others say about them on the internet). Read more and download our free Reputation Marketing Report.
Savvy internet marketers understand that in order to drive qualified – and profitable – visitors to their websites, they must please two distinct audiences: Google (and other search engines) and most importantly, their visitors.
However, while most serious business people understand their products/services, their target audiences’ needs, and the like, they often are uncertain as to how to ensure that their websites’ URLs are displayed to searchers who enter relevant keywords.
Get Found On The Web - Most website owners who offer products and services in specifically defined smaller local areas (e.g. regions, states, cities), recognize that their bottom lines are severely handicapped if their sites are not included on the first page of the search engines results listings (SERLs) when people enter highly relevant keywords.
This is exacerbated if their websites do not come up for searchers using mobile devices, such as smart phones.
The terms "coaching" and "consulting" are confusing for many because some professionals use them interchangeably and other experts view them as entirely separate processes.
Strategic Marketing Advisors recognizes that each have unique elements and provide coaching and consulting services separately or a "hybrid" of both, based on our clients’ needs.
Strategic Marketing Advisors, LLC was founded based on several core beliefs - one of which is sharing.
By sharing valuable resources such as tools, templates, and ideas our goal is to help you find the right tools for the job which will save you time, energy and money.
All of us have limited resources, but none more so than time... it is our most precious asset.
Strategic Marketing Advisors offers webinars, seminars and teleconferences to businesses, individuals and organizations nationally and internationally.
We apply content contained in our book, The Procrastinator’s Guide to Marketing (Entrepreneur Press, November, 2007), as the foundation for our course material and provide students with a 12-step process for developing their own strategic and tactical marketing plan.
Strategic Marketing Advisors, LLC (SMA) is a business and marketing consultancy which specializes in helping companies of all sizes get and keep more profitable customers using high-impact, low cost marketing strategies.
We specialize in PPC, Reputation Marketing, SEO and Local Search Marketing strategies as well as a number of other services.
How We Do It
Strategic Marketing Advisors conducts market, keyword and competition research to determine the best marketing tactics and strategies for your business.
Then we manage each step of the process from website development to search engine optimization ensuring you get found on-line by prospects looking for your products and services - as well as current customers and clients.
Pay Per Click (PPC) Management Services
In its simplest form, an online pay-per-click (PPC) campaign provides a set of tools that businesses, individuals, and other organizations use to communicate with their target audience(s), drive qualified search engine traffic to their websites, and get better results. Find out how you too can increase you ROI 200%, and more, as many of our current clients have done.
Your Local Reputation Marketing Services
Do You Know What Others Are Saying About Your Business On The Web - Most website owners who offer products and services in specifically defined smaller local areas (e.g. regions, states, cities), recognize that their bottom lines are severely handicapped by bad reviews (what others say about them on the internet).
Local Search Business Marketing Services
Most website owners who offer products and services in specifically defined smaller local areas (e.g. regions, states, cities), recognize that their bottom lines are severely handicapped if their sites are not included on page one of the search results. Find out where you rank with our Free Google Ranking Report Software below. All you need is your telephone number.
"Mary Scarborough is obviously the real deal and sincerely wants her students to be successful. This comes across in the completeness of her approach to her teaching PPC. She doesn't just stop at analyzing Google with all it's labyrinthine rules and formulas, but also explains how the follow up to..."
Strategic Marketing Advisors: Professional Consultants With Proven Track Records
If you’re like many of our visitors, you’re an entrepreneur, small to medium-sized business owner or manager, non-profit employee, service professional, marketing director or manager, business student or someone starting (or considering) their own business.
But most importantly, you're looking for answers you can trust from qualified professionals who can help you solve your most pressing marketing challenges and ensure that they remain solved.
Making Your Business Prosper... We Call It Doing Our Job
Consider this: A recent US Department of Commerce study concluded that 62% of all American businesses - regardless of size - fail within the first six years. Moreover, 40% of small companies go under before their first year anniversary and 80% of first-year survivors never make it to their fifth anniversary!
These grim statistics confirm what most business people already know: it's tough out there. But why do so many great companies with innovative products and services fail so frequently?
And after many years of exploring the possible answers to this question, we've learned that most companies do not fail due to any one catastrophic event. Rather, they fail because lots of seemingly small errors are made over an extended period of time and, when combined together they spell disaster. What's more, the root cause of these mistakes begins with the mindsets of the companies' owners, founders, and executives. In other words, it all starts in the head!
Simply put, your philosophies, or "truths" influence your attitudes. Your attitudes influence your decisions. Your decisions influence your actions. And your actions create your results. If you start off on the wrong foot, you're sunk. For example, successful business people recognize that...
First-rate marketing is the only leverage they have for growing a healthy business – and all for-profit companies are marketing companies. Period.
The term "marketing" means something very different than what most assume, and it touches each and every department within a business.
If you're going to tell people how great you are, get great first. You can't advertise your way to success with shoddy products, lousy services, unprofessional websites, and the like.
Marketing has far more to do with science than art.
When it comes to marketing the devil is not in the details... it is the details.
Perception is reality.And reputation matters now more than ever. If a company's prospects and customers aren't happy with any aspect of their experience with them, they're right... even if they're wrong. And now, they can hop on the Internet and tell all with the click of a mouse.
The more they help others get what they want, the more they'll get what they want. They focus their communication on how they can help their prospects and customers, not on how wonderful they are.
Success is in the plan. It's no coincidence that 84% of America's companies - businesses of all sizes and in all industries - do not have a marketing plan.
Strategic Marketing Advisors: The Only Internet Marketing Company You'll Ever Need
As entrepreneurs, consultants and coaches, and former executives, we have been working professionally with the subject of marketing for nearly three decades… and are ready and willing to share our valuable insights – those hard-earned wisdoms, “real-life” lessoned learned, objective assessments and of course, our subjective judgments.
We hope you’ll take advantage of the resources we’ve provided on this site. You’ll find lots of helpful articles on a wide range of topics, timesaving templates and tools, and fascinating discussions. You can access them by registering on our site.
Mary and David's book, The Procrastinator's Guide to Marketing, is a masterful guide for anyone wanting to go from "how-to" to "know-how." It's superb and in-depth content combined with its powerful ideas and strategies make it the kind of reference that all business people should keep prominently close at hand and use daily. Jay Conrad Levinson, author of "Guerrilla Marketing" book series.
SMA Marketing Training Guide
THE PROCRASTINATOR'S GUIDE TO MARKETING
"This Is Every Business Person's Wake-up Call! "
Finally... a solid and practical small business marketing primer that cuts through the “get-rich-quick” hype and delivers the goods on getting and keeping profitable customers. Discover why beginners, as well as marketing professionals, find its step-by-step format, friendly language, and templates and worksheets to be invaluable.
The authors draw upon their extensive marketing experience and impressive credentials to brilliantly combine "real life" anecdotes with time-tested strategies and tactics. This one will be around for a long time.
Strategic Marketing Advisors is a full service Search Engine Marketing (SEM) and Search Engine Optimization (SEO) company, providing businesses of all sizes with the tools and technology to get and maintain an effective online presence. Address: Strategic Marketing Advisors, 34 Rexwood Lane #106, Sapphire NC 28774. Contact use at: 480-264-3646 or 877-904-1656